Publications
THE WALL STREET JOURNAL
Why the speed of research matters in social media
How quickly do you have to reply to a critical tweet? How long does it take for the right video to go viral? How often do you have to update your company's Facebook page? Speed is at the heart of many of the questions that come up over and over again in social media....
Should copyediting be part of your social media strategy?
I'll admit it: I'm a grammar nazi. When I see a poorly punctuated tweet, I cringe, and when I see a blog post with a comma splice in the title, I want to tear my hair out. I've fantasized about a supper club for copy editors -- the folks like me and my husband, who...
A new path to social media insight at Vision Critical
People who post frequently on Facebook and Twitter are more than 3 times as likely to care about being the most fashionable person in the room, compared to more passive social media users. That was one of the surprising findings that came out of a major social media...
5 questions about your personal brand and your day job
My latest for the Wall Street Journal addresses the challenges that companies face in managing "co-branded" employees: employees who have built a significant reputation and following through social media. The story covers a range of issues managers need to consider,...
How quickly should you reply to email?
I'm a judgemental email sender and an anxious email recipient. When I send someone an email, I judge them based on their response time: instant? slow? eternal? And by judgement, let me be clear: I'm not judging them on their email skills alone. Increasingly, I use...
More jobs of the future: essential staff for your tech lifestyle
A while ago I blogged a list of anticipated jobs of the future: new categories of employment that will be necessitated by our increasingly plugged-in lives. Now it's time to add a few to the list: Update concierge: 2 laptops + 2 home computers + 1 ipad + 1 iphone + 2...
Of shoes and men
I have a dear friend who used to say that a woman should always have three men in her life: the one currently in her heart, a second recently dispatched, and a third waiting in the wings. I now have a comparable philosophy about shoes. Every woman should have one...
7 ways to enhance your vacations with Facebook
How Facebook can help you plan a better trip — and help you remember it.
Take a one-way road trip with Ridejoy
Ridejoy is a social network that helps you share rides. Here’s how we used it to take a fantastic one-way road trip.
Better vacations with social media
Social media services made our blissful vacation possible. This series will give you tips on using Yelp, Ridejoy, Evernote and other tools to enhance your future travel.
The Harvard Business Review
Why the speed of research matters in social media
How quickly do you have to reply to a critical tweet? How long does it take for the right video to go viral? How often do you have to update your company's Facebook page? Speed is at the heart of many of the questions that come up over and over again in social media....
Should copyediting be part of your social media strategy?
I'll admit it: I'm a grammar nazi. When I see a poorly punctuated tweet, I cringe, and when I see a blog post with a comma splice in the title, I want to tear my hair out. I've fantasized about a supper club for copy editors -- the folks like me and my husband, who...
A new path to social media insight at Vision Critical
People who post frequently on Facebook and Twitter are more than 3 times as likely to care about being the most fashionable person in the room, compared to more passive social media users. That was one of the surprising findings that came out of a major social media...
5 questions about your personal brand and your day job
My latest for the Wall Street Journal addresses the challenges that companies face in managing "co-branded" employees: employees who have built a significant reputation and following through social media. The story covers a range of issues managers need to consider,...
How quickly should you reply to email?
I'm a judgemental email sender and an anxious email recipient. When I send someone an email, I judge them based on their response time: instant? slow? eternal? And by judgement, let me be clear: I'm not judging them on their email skills alone. Increasingly, I use...
More jobs of the future: essential staff for your tech lifestyle
A while ago I blogged a list of anticipated jobs of the future: new categories of employment that will be necessitated by our increasingly plugged-in lives. Now it's time to add a few to the list: Update concierge: 2 laptops + 2 home computers + 1 ipad + 1 iphone + 2...
Of shoes and men
I have a dear friend who used to say that a woman should always have three men in her life: the one currently in her heart, a second recently dispatched, and a third waiting in the wings. I now have a comparable philosophy about shoes. Every woman should have one...
7 ways to enhance your vacations with Facebook
How Facebook can help you plan a better trip — and help you remember it.
Take a one-way road trip with Ridejoy
Ridejoy is a social network that helps you share rides. Here’s how we used it to take a fantastic one-way road trip.
Better vacations with social media
Social media services made our blissful vacation possible. This series will give you tips on using Yelp, Ridejoy, Evernote and other tools to enhance your future travel.
OneZero
Is the Canadian media responsible for Western Canadian alienation?
What is the root cause of Western Canadian alienation? Contrary to common arguments, it's not because the rest of Canada fails to understand the West's "distinct history, economy and society", it's not due to the National Energy Program or even (as my friend and...
Bumper sticker conversation guide: 2×2 edition
This weekend my mind got blown a tiny bit by this unexpected combination of bumper stickers. Naturally, I facebooked the photo, and my friend Steve challenged me to fit this phenomenon into a 2x2. But as with any 2x2, the structure of the table should be determined by...
How 17 essential travel apps can improve your next vacation
Whether you’re packing your bags for a summer trip to Europe or packing the car for a summer road tip with the kids, you may be tempted to define your vacation by what you’re not packing: your computer, tablet or mobile phone. As more and more of us struggle with the...
Making room for messiness
For the past two weeks we've been in the middle of our semi-annual domestic meltdown. Meltdown features include: emergency school visits necessitating precipitous departures from work implementation of new household rules precipitating epically draining tantrums...
What you can learn by NOT throwing your child out of a window
A few years ago I found myself comparing vacation plans with a colleague — a single guy about a decade older than me. His upcoming vacation? A month-long backpacking trip to Hawaii, totally off the grid. When I marvelled at his bravery, he offered this wisdom: “Every...
Breaking my personal record for Craziest Apple Store Visit
Yesterday, 10 minutes into my flight to Toronto, my MacBook Pro's screen died. completely and dramatically. So when I hit the ground in TO, the first thing I did was called the nearest Apple store to see if I could get into the Genius Bar for a short-term fix. All...
Online Security as Herd Immunity
Privacy is available, but only if a critical mass of companies make the effort to protect it.
Established Companies, Get Ready for the Collaborative Economy
This post originally appeared on The Harvard Business Review website. As more and more startups like Airbnb, Etsy and Kickstarter crowd into the space of the collaborative economy, big brands are starting to get in on the action, too. Staples sells products developed...
JSTOR DAILY
Is the Canadian media responsible for Western Canadian alienation?
What is the root cause of Western Canadian alienation? Contrary to common arguments, it's not because the rest of Canada fails to understand the West's "distinct history, economy and society", it's not due to the National Energy Program or even (as my friend and...
Bumper sticker conversation guide: 2×2 edition
This weekend my mind got blown a tiny bit by this unexpected combination of bumper stickers. Naturally, I facebooked the photo, and my friend Steve challenged me to fit this phenomenon into a 2x2. But as with any 2x2, the structure of the table should be determined by...
How 17 essential travel apps can improve your next vacation
Whether you’re packing your bags for a summer trip to Europe or packing the car for a summer road tip with the kids, you may be tempted to define your vacation by what you’re not packing: your computer, tablet or mobile phone. As more and more of us struggle with the...
Making room for messiness
For the past two weeks we've been in the middle of our semi-annual domestic meltdown. Meltdown features include: emergency school visits necessitating precipitous departures from work implementation of new household rules precipitating epically draining tantrums...
What you can learn by NOT throwing your child out of a window
A few years ago I found myself comparing vacation plans with a colleague — a single guy about a decade older than me. His upcoming vacation? A month-long backpacking trip to Hawaii, totally off the grid. When I marvelled at his bravery, he offered this wisdom: “Every...
Breaking my personal record for Craziest Apple Store Visit
Yesterday, 10 minutes into my flight to Toronto, my MacBook Pro's screen died. completely and dramatically. So when I hit the ground in TO, the first thing I did was called the nearest Apple store to see if I could get into the Genius Bar for a short-term fix. All...
Online Security as Herd Immunity
Privacy is available, but only if a critical mass of companies make the effort to protect it.
Established Companies, Get Ready for the Collaborative Economy
This post originally appeared on The Harvard Business Review website. As more and more startups like Airbnb, Etsy and Kickstarter crowd into the space of the collaborative economy, big brands are starting to get in on the action, too. Staples sells products developed...
THE VERGE
To get the most from collaboration tools, customize
My latest for The Wall Street Journal outlines seven key considerations in picking software to help your hybrid team work more effectively.
Remote work is a learned skill
Nobody is born knowing how to work...
Remote work: A conversation
What does it take to succeed in the hybrid workplace? I'm delighted to join my friends at the Lavin Agency for an Author's Corner conversation with Charles Yao, Lavin's Director of Intellectual Talent. Our conversation will take place online at 9 am Pacific (noon...
How Working From Home Has Changed Employees
Today in The Wall Street Journal, I offer an expert-driven roadmap to managing employees who've been changed by the experience of remote work. As I write in today's story, They have spent over a year adjusting to a radically different rhythm—both in terms of work and...