Publications
THE WALL STREET JOURNAL
3 tricks for monitoring Twitter mentions and trackbacks
The brilliant Lauren Bacon made a big splash yesterday with her thought-provoking post on the emotional work that often gets assigned to women working in the tech world. The response to that post has been so massive that it's left her with a challenge: how do you...
Which Facebook updates could you live without?
The beauty of being married to a man with absolutely no interest in sports is that I would remain blissfully unaware of the start of hockey season, at least until I get to the office Monday, were it not for Facebook and Twitter, which are suddenly overflowing with...
Love in flames: finding the joy in hostile comments
"I don't know why you care about the shit that a bunch of total strangers say about you on the Internet." This was my mom's delightfully candid and potentially comforting response to this week's comment eruption on my Harvard Business Review post. My mom is quite an...
Saying goodbye to pen and paper
My latest blog post for Harvard Business Review has provoked a strong reaction to the idea of saying goodbye to the paper notebook. Here's my own take on the experience of giving up on paper and pen. 4.00 22.95 Alexandra Samuel Those 25 characters, comprising a tip, a...
13 New Year’s resolutions for a better life online
As you start the new year with the best intentions for your personal, professional and emotional development, don't forget to put your tech life on the list. Here are 13 resolutions to choose from, depending on your own tech challenges and commitments; you'll know...
Please help me launch my new Harvard Business ebook, Work Smarter with Evernote
On December 18th, Harvard Business Review Press will release my first ebook: Work Smarter with Evernote. This short guide shows how Evernote can help you become more focused and effective on the job—and get ahead in your career. I'd like to ask for your help: please...
How to talk about tragedy online
Time out, people. In the past 24 hours we have been have been inspired, informed, comforted and mobilized by the unfolding conversation on Facebook, Twitter and Google+. But it's clear that we have also had moments of feeling attached, horrified, angered and shamed....
The trouble with resilience
Today's shooting is one of those moments when time, and our hearts, break. How can we go on? How will life ever feel the same? What should shock us is not only the moment of tragedy, but how quickly tragedy fades. I remember with icy-hot clarity the morning of 9/11,...
Using the Internet to find empathy in solitude
Twitter is outsourced schizophrenia. I have a couple hundred voices I have consensually agreed to allow residence inside my brain. So writes Adam Brault in a very thoughtful blog post, I quit Twitter for a month and it completely changed my thinking about mostly...
ShopStyle: Diary of an online shopping addiction
Update: If you visit shopstyle.com from outside the U.S, you may be taken to an international site -- which in the case of the Canadian site has far fewer results. To access the U,S. site, visit this URL (and bookmark it). You'll be taken to the. women's clothes...
The Harvard Business Review
3 tricks for monitoring Twitter mentions and trackbacks
The brilliant Lauren Bacon made a big splash yesterday with her thought-provoking post on the emotional work that often gets assigned to women working in the tech world. The response to that post has been so massive that it's left her with a challenge: how do you...
Which Facebook updates could you live without?
The beauty of being married to a man with absolutely no interest in sports is that I would remain blissfully unaware of the start of hockey season, at least until I get to the office Monday, were it not for Facebook and Twitter, which are suddenly overflowing with...
Love in flames: finding the joy in hostile comments
"I don't know why you care about the shit that a bunch of total strangers say about you on the Internet." This was my mom's delightfully candid and potentially comforting response to this week's comment eruption on my Harvard Business Review post. My mom is quite an...
Saying goodbye to pen and paper
My latest blog post for Harvard Business Review has provoked a strong reaction to the idea of saying goodbye to the paper notebook. Here's my own take on the experience of giving up on paper and pen. 4.00 22.95 Alexandra Samuel Those 25 characters, comprising a tip, a...
13 New Year’s resolutions for a better life online
As you start the new year with the best intentions for your personal, professional and emotional development, don't forget to put your tech life on the list. Here are 13 resolutions to choose from, depending on your own tech challenges and commitments; you'll know...
Please help me launch my new Harvard Business ebook, Work Smarter with Evernote
On December 18th, Harvard Business Review Press will release my first ebook: Work Smarter with Evernote. This short guide shows how Evernote can help you become more focused and effective on the job—and get ahead in your career. I'd like to ask for your help: please...
How to talk about tragedy online
Time out, people. In the past 24 hours we have been have been inspired, informed, comforted and mobilized by the unfolding conversation on Facebook, Twitter and Google+. But it's clear that we have also had moments of feeling attached, horrified, angered and shamed....
The trouble with resilience
Today's shooting is one of those moments when time, and our hearts, break. How can we go on? How will life ever feel the same? What should shock us is not only the moment of tragedy, but how quickly tragedy fades. I remember with icy-hot clarity the morning of 9/11,...
Using the Internet to find empathy in solitude
Twitter is outsourced schizophrenia. I have a couple hundred voices I have consensually agreed to allow residence inside my brain. So writes Adam Brault in a very thoughtful blog post, I quit Twitter for a month and it completely changed my thinking about mostly...
ShopStyle: Diary of an online shopping addiction
Update: If you visit shopstyle.com from outside the U.S, you may be taken to an international site -- which in the case of the Canadian site has far fewer results. To access the U,S. site, visit this URL (and bookmark it). You'll be taken to the. women's clothes...
OneZero
8 easy ways to make me (and everyone else) love you more online
We all know the world runs on love. But every day, we squander that love by bugging the living crap out of other people, thanks to our careless interactions with technology. The good news is that there are some simple ways to avoid annoying people online (and off)....
Why I’m leaving Vision Critical
As of today, I’m leaving my role as Vision Critical’s VP of Social Media so I can spend more time with my devices. While it’s been a delight to lead Vision Critical’s efforts on social media R&D, I’m returning to my life as an independent consultant so that I can...
How much sharing goes on in the “sharing economy”?
How much of the sharing economy really involves sharing? It's a question that came up first thing today at the Collaborative Economy Conference, and it's a question that came up in a number of responses to my recent post on picking the winners and losers of the...
If conferences were like slot machines
My Facebook friends should be forgiven if they think I'm in Vegas to try out novelty slot machines. I was actually here to deliver three presentations on "How social media drives consumer decisions" at the LeadingRE real estate conference. I got to my last...
Can shomi solve Canada’s video streaming problem?
When I drove past a billboard earlier this week that promised me a new universe of streaming media, I nearly pulled over to the side of the road so that I could try it. Right. Now. Was this the day I'd been waiting for? The day when I'd finally experience the joy of...
What’s wrong with the Ello backlash
My latest blog post for the Harvard Business Review argues that Ello -- the "it" social network of the week -- is a wake-up call for businesses to re-assess their social media strategy in light of growing public concerns about privacy and ad targeting. But what about...
11 best practices for working with an editor
My latest blog post for the Harvard Business Review makes the case for adding an editor to your content marketing team. As I note in that post, Content marketing will only deliver on its promise if it’s good enough to deliver customers–that’s why improving the quality...
Homeschooling as a working mom: the pie chart
It's week two of the school year -- or it would be, if we weren't in the middle of an increasingly frustrating (though well-justified) teachers' strike. We're experiencing the school outage a little differently at our house, because this also marks the beginning of...
JSTOR DAILY
8 easy ways to make me (and everyone else) love you more online
We all know the world runs on love. But every day, we squander that love by bugging the living crap out of other people, thanks to our careless interactions with technology. The good news is that there are some simple ways to avoid annoying people online (and off)....
Why I’m leaving Vision Critical
As of today, I’m leaving my role as Vision Critical’s VP of Social Media so I can spend more time with my devices. While it’s been a delight to lead Vision Critical’s efforts on social media R&D, I’m returning to my life as an independent consultant so that I can...
How much sharing goes on in the “sharing economy”?
How much of the sharing economy really involves sharing? It's a question that came up first thing today at the Collaborative Economy Conference, and it's a question that came up in a number of responses to my recent post on picking the winners and losers of the...
If conferences were like slot machines
My Facebook friends should be forgiven if they think I'm in Vegas to try out novelty slot machines. I was actually here to deliver three presentations on "How social media drives consumer decisions" at the LeadingRE real estate conference. I got to my last...
Can shomi solve Canada’s video streaming problem?
When I drove past a billboard earlier this week that promised me a new universe of streaming media, I nearly pulled over to the side of the road so that I could try it. Right. Now. Was this the day I'd been waiting for? The day when I'd finally experience the joy of...
What’s wrong with the Ello backlash
My latest blog post for the Harvard Business Review argues that Ello -- the "it" social network of the week -- is a wake-up call for businesses to re-assess their social media strategy in light of growing public concerns about privacy and ad targeting. But what about...
11 best practices for working with an editor
My latest blog post for the Harvard Business Review makes the case for adding an editor to your content marketing team. As I note in that post, Content marketing will only deliver on its promise if it’s good enough to deliver customers–that’s why improving the quality...
Homeschooling as a working mom: the pie chart
It's week two of the school year -- or it would be, if we weren't in the middle of an increasingly frustrating (though well-justified) teachers' strike. We're experiencing the school outage a little differently at our house, because this also marks the beginning of...
THE VERGE
What we’re getting wrong with hybrid
Organizations are getting a lot right in the transition to hybrid work: Recognizing that most professionals want to keep working remotely at least part of the time. Taking a team-based approach to hybrid, because the right structure depends on the kind of work you do....
The dimensions of hybrid equity
Those of us who enjoy the professional and personal benefits of remote work are a large and lucky minority—but yes, a minority. Most estimates show that about 60% of North American jobs just have to be done in person. Not incidentally, these are jobs that are more...
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My latest for The Wall Street Journal outlines seven key considerations in picking software to help your hybrid team work more effectively.