Publications
THE WALL STREET JOURNAL
Using B2C social media for B2B marketing
Think of your social media presence as a party: you’re inviting lots of pretty people (the end customers), who in turn will bring in lots of smart/rich people (your customers).
Three steps for companies getting started with social media
Listen. Think. Engage. These are the three steps every company should follow.
10 steps to get your e-mail inbox to zero every day
Learn the simple system I used to get from an inbox of over 2000 messages to an empty inbox — and to keep it there.
How I got to inbox zero
Just ten days ago, I really did have more than thirteen hundred unread messages in my inbox. But today is the eighth day of my new zero inbox lifestyle, and it’s starting to feel like it’s going to stick. I share the secret here.
10 social media travel tools
This blog post originally appeared on the Harvard Business Review. Travel budgets are under serious pressure right now. Trips that were once approved via rubber stamp now must pass through the Politburo Standing Committee to get a green light. Thankfully, a host of...
Social media tips for business travel, today in Harvard Business online
Today, Harvard Business online has published my top tips for using social media to get the most out of business travel.
Enrich your content with Zemanta
I’m writing this blog post with the assistance of Zemanta, a web service that claims to enrich your blog posts and emails by inserting links, related pictures, articles and tags.
Wanted: Universal connector service for all my friends and social networks
Rather than importing and updating my contact list on each individual network, I want a universal connector service. I’m envisioning a single dashboard, based on my core set of contacts — in my case, probably my Gmail contact list.
Twitter monitoring to strengthen your team
When, how and why you might find it useful to track the Twitter feeds of specific colleagues in a focused way.
Responding to online criticism
Will Aldrich responded today to my post about my experience with TripIt’s social invitation process, and his response is a model of how to handle online criticism.
The Harvard Business Review
Using B2C social media for B2B marketing
Think of your social media presence as a party: you’re inviting lots of pretty people (the end customers), who in turn will bring in lots of smart/rich people (your customers).
Three steps for companies getting started with social media
Listen. Think. Engage. These are the three steps every company should follow.
10 steps to get your e-mail inbox to zero every day
Learn the simple system I used to get from an inbox of over 2000 messages to an empty inbox — and to keep it there.
How I got to inbox zero
Just ten days ago, I really did have more than thirteen hundred unread messages in my inbox. But today is the eighth day of my new zero inbox lifestyle, and it’s starting to feel like it’s going to stick. I share the secret here.
10 social media travel tools
This blog post originally appeared on the Harvard Business Review. Travel budgets are under serious pressure right now. Trips that were once approved via rubber stamp now must pass through the Politburo Standing Committee to get a green light. Thankfully, a host of...
Social media tips for business travel, today in Harvard Business online
Today, Harvard Business online has published my top tips for using social media to get the most out of business travel.
Enrich your content with Zemanta
I’m writing this blog post with the assistance of Zemanta, a web service that claims to enrich your blog posts and emails by inserting links, related pictures, articles and tags.
Wanted: Universal connector service for all my friends and social networks
Rather than importing and updating my contact list on each individual network, I want a universal connector service. I’m envisioning a single dashboard, based on my core set of contacts — in my case, probably my Gmail contact list.
Twitter monitoring to strengthen your team
When, how and why you might find it useful to track the Twitter feeds of specific colleagues in a focused way.
Responding to online criticism
Will Aldrich responded today to my post about my experience with TripIt’s social invitation process, and his response is a model of how to handle online criticism.
OneZero
The best site for reviews of kids’ games & movies now has apps too!
A few friends have recently asked me for iPhone app recommendations for kids. My friend Annemarie took suggestions from me and others, and wrote up a fantastic list of iPhone apps for kids and parents on yoyomama. I shared my own list of 12 iPhone apps for toddlers...
Online activities reinforce offline social connections
How did I miss this one? In 2008, StatsCan published a very useful paper on How Canadians' Use of the Internet Affects Social Life and Civic Participation. It speaks directly to the questions about the Internet's impact on social capital that have been a big part of...
Your therapist’s Facebook page could be harming your mental health
I've been part of many recent conversations about whether Facebook is harmful to our mental health -- and perhaps a new source of business for psychotherapists. Now I've discovered the other side of the coin: a debate about whether therapists' use of social media is...
Strategies for managing online distraction from Steven Pinker
Psychologist Steven Pinker has a terrific op-ed in the New York Times this morning, responding to the recent flurry of press about how the Internet is destroying the quality of our attention and thinking. Here's my favorite part of his article: Yes, the constant...
Group identity and the psychology of social media
What motivates people to contribute content to user-driven web sites? A blog post on the Psychology Behind Social Media does a nice job summing up the major factors? I was particularly interested that it noted the desire for group identity: One of the main reasons...
The 10 lies of working late
It's not late if you're not tired. It's not work if you're in bed. It's not late if your friends are still online. It's not work if it's blogging. It's not late if you like working at this hour. It's not work if the TV is on. It's not late if you can sleep in...
Protecting social spaces from cell phones and social media marketing
If you have ever glared at someone who is having a loud cell phone conversation on the bus, or felt slighted by a friend who answers a phone call during a dinner date, you have to read Christine Rosen's insanely awesome take-down of public cell phone use. Written in...
Good news for Internet users who need a boost
Happy News is a site that accentuates the positive: it promises to deliver only good news stories. You wouldn't want to make it your only source of information, but when the endless stories of crime and conflict get you down, here's a nice way to balance it out. It's...
JSTOR DAILY
The best site for reviews of kids’ games & movies now has apps too!
A few friends have recently asked me for iPhone app recommendations for kids. My friend Annemarie took suggestions from me and others, and wrote up a fantastic list of iPhone apps for kids and parents on yoyomama. I shared my own list of 12 iPhone apps for toddlers...
Online activities reinforce offline social connections
How did I miss this one? In 2008, StatsCan published a very useful paper on How Canadians' Use of the Internet Affects Social Life and Civic Participation. It speaks directly to the questions about the Internet's impact on social capital that have been a big part of...
Your therapist’s Facebook page could be harming your mental health
I've been part of many recent conversations about whether Facebook is harmful to our mental health -- and perhaps a new source of business for psychotherapists. Now I've discovered the other side of the coin: a debate about whether therapists' use of social media is...
Strategies for managing online distraction from Steven Pinker
Psychologist Steven Pinker has a terrific op-ed in the New York Times this morning, responding to the recent flurry of press about how the Internet is destroying the quality of our attention and thinking. Here's my favorite part of his article: Yes, the constant...
Group identity and the psychology of social media
What motivates people to contribute content to user-driven web sites? A blog post on the Psychology Behind Social Media does a nice job summing up the major factors? I was particularly interested that it noted the desire for group identity: One of the main reasons...
The 10 lies of working late
It's not late if you're not tired. It's not work if you're in bed. It's not late if your friends are still online. It's not work if it's blogging. It's not late if you like working at this hour. It's not work if the TV is on. It's not late if you can sleep in...
Protecting social spaces from cell phones and social media marketing
If you have ever glared at someone who is having a loud cell phone conversation on the bus, or felt slighted by a friend who answers a phone call during a dinner date, you have to read Christine Rosen's insanely awesome take-down of public cell phone use. Written in...
Good news for Internet users who need a boost
Happy News is a site that accentuates the positive: it promises to deliver only good news stories. You wouldn't want to make it your only source of information, but when the endless stories of crime and conflict get you down, here's a nice way to balance it out. It's...
THE VERGE
Video: Social media, politics & the future of think tanks
Last month I had the opportunity to be part of a terrific day-long discussion on the future of think tanks, hosted by the Centre for International Governance Innovation (CIGI) as part of its 10th anniversary celebrations. I shared some of my thinking in a blog post...
What is Evernote, and how can it make you a social media power user?
Making effective use of social media isn't about which tools you use, which networks you join or how many followers you have. People who have made social media a valuable, joyful part of their professional and personal lives are people who have made a number of...