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Scoring with Social Media: 6 Tips for Using Analytics
This blog post originally appeared on the Harvard Business Review site. Want to know your social media score? Fill in the following equation: (Twitter followers + Facebook friends + LinkedIn contacts) x (Total tweets + Twitterers you follow + Months on Facebook)...
How to monitor your blog’s comments using Twitter
Unlike my Twitter conversations, blog comments often take a day or two to hit my radar. Since Tweetdeck (my Twitter client) is my de facto engagement hub — the place where I engage in online conversation — it makes sense for me to track other conversations in that context. To that end, I’ve figured out a setup that pulls comments on my blog posts, plus blog posts about my writing or speaking, into Tweetdeck.
BC Children’s Hospital – Be A Superhero!
Are you a superhero? Do you know someone who might be? E-mail them to ask them to support the BC Children’s Hospital Foundation with a personalized video from Global TV.
The biggest story you won’t read in a Canadian paper
If you love the Iraq war, global warming and free trade, gosh, have I got great news for you. This week the US Supreme Court heard additional arguments in a case concerning Hillary: The Movie, a notorious anti-Clinton documentary that was set for release during last year’s Presidential race.
Seven ways to break the habit of compulsive e-mail and Twitter check-ins
I’ve lost too much of the present to my constant need to check the iPhone. Here are seven practices that are helping me break free of my compulsion.
Five ways to say goodbye to scolding tweets
Twitter users love to scold their fellow tweeters — not to mention all the company, people and products that disappoint us off-line. Here’s how to break the nagging cycle.
My ten online vices
There are online activities I never get around to — like organizing my photo library — and then there are the activities that are my eternal time sucks. Here are some of the online activities that have stolen years of my life.
Ten women speakers to look for at SXSW Interactive 2010
The panel picker for next year’s South By Southwest Interactive conference has just gone live, and zowee! there are some great choices. We’re especially thrilled to see so many great social media panels proposed by interesting women speakers, promising a SXSW in which we get to hear some sopranos and altos mixed in with the basses and baritones that dominate so many tech events.
Here are some of the
How to make sense of Twitter follows and unfollows
A couple of weeks ago I wrote my most hypocritical tweet ever:
Follows are not love. You are as lovable with 5 followers as with 50,000. You are not your Twitter feed.
How to use social media to support your personal and business goals and relationships
Stop keeping up.
That’s the central message of my latest post for Harvard Business Online, in which I argue that we’re seduced by the relentless flood of must-have social networks, applications and gadgets. We focus on keeping up with the latest thing, instead of focusing on what’s important to us and looking for the technologies that support our own personal and business priorities.