Publications

THE WALL STREET JOURNAL

If conferences were like slot machines

If conferences were like slot machines

My Facebook friends should be forgiven if they think I'm in Vegas to try out novelty slot machines. I was actually here to deliver three presentations on "How social media drives consumer decisions" at the LeadingRE real estate conference. I got to my last...

Can shomi solve Canada’s video streaming problem?

Can shomi solve Canada’s video streaming problem?

When I drove past a billboard earlier this week that promised me a new universe of streaming media, I nearly pulled over to the side of the road so that I could try it. Right. Now. Was this the day I'd been waiting for? The day when I'd finally experience the joy of...

What’s wrong with the Ello backlash

What’s wrong with the Ello backlash

My latest blog post for the Harvard Business Review argues that Ello -- the "it" social network of the week -- is a wake-up call for businesses to re-assess their social media strategy in light of growing public concerns about privacy and ad targeting. But what about...

11 best practices for working with an editor

11 best practices for working with an editor

My latest blog post for the Harvard Business Review makes the case for adding an editor to your content marketing team. As I note in that post, Content marketing will only deliver on its promise if it’s good enough to deliver customers–that’s why improving the quality...

Homeschooling as a working mom: the pie chart

Homeschooling as a working mom: the pie chart

It's week two of the school year -- or it would be, if we weren't in the middle of an increasingly frustrating (though well-justified) teachers' strike. We're experiencing the school outage a little differently at our house, because this also marks the beginning of...

Choosing research methods for data-driven storytelling

Choosing research methods for data-driven storytelling

This blog post does not represent Vision Critical. In fact, I think some of my colleagues are going to argue with me vigorously over this one. Rigorous data gathering and analysis can get in the way of effective storytelling by non-profits. That proved to be the most...

Is this an ice cream? A 2×2

Is this an ice cream? A 2×2

It has recently come to my attention that many people seem to be unable to recognize whether their preferred frozen dessert is ice cream. At last! A modern dilemma I can actually solve, thanks to this handy 2x2: Is it ice cream?   Butterfat content   10 to...

Bumper sticker conversation guide: 2×2 edition

Bumper sticker conversation guide: 2×2 edition

This weekend my mind got blown a tiny bit by this unexpected combination of bumper stickers. Naturally, I facebooked the photo, and my friend Steve challenged me to fit this phenomenon into a 2x2. But as with any 2x2, the structure of the table should be determined by...

The Harvard Business Review

If conferences were like slot machines

If conferences were like slot machines

My Facebook friends should be forgiven if they think I'm in Vegas to try out novelty slot machines. I was actually here to deliver three presentations on "How social media drives consumer decisions" at the LeadingRE real estate conference. I got to my last...

Can shomi solve Canada’s video streaming problem?

Can shomi solve Canada’s video streaming problem?

When I drove past a billboard earlier this week that promised me a new universe of streaming media, I nearly pulled over to the side of the road so that I could try it. Right. Now. Was this the day I'd been waiting for? The day when I'd finally experience the joy of...

What’s wrong with the Ello backlash

What’s wrong with the Ello backlash

My latest blog post for the Harvard Business Review argues that Ello -- the "it" social network of the week -- is a wake-up call for businesses to re-assess their social media strategy in light of growing public concerns about privacy and ad targeting. But what about...

11 best practices for working with an editor

11 best practices for working with an editor

My latest blog post for the Harvard Business Review makes the case for adding an editor to your content marketing team. As I note in that post, Content marketing will only deliver on its promise if it’s good enough to deliver customers–that’s why improving the quality...

Homeschooling as a working mom: the pie chart

Homeschooling as a working mom: the pie chart

It's week two of the school year -- or it would be, if we weren't in the middle of an increasingly frustrating (though well-justified) teachers' strike. We're experiencing the school outage a little differently at our house, because this also marks the beginning of...

Choosing research methods for data-driven storytelling

Choosing research methods for data-driven storytelling

This blog post does not represent Vision Critical. In fact, I think some of my colleagues are going to argue with me vigorously over this one. Rigorous data gathering and analysis can get in the way of effective storytelling by non-profits. That proved to be the most...

Is this an ice cream? A 2×2

Is this an ice cream? A 2×2

It has recently come to my attention that many people seem to be unable to recognize whether their preferred frozen dessert is ice cream. At last! A modern dilemma I can actually solve, thanks to this handy 2x2: Is it ice cream?   Butterfat content   10 to...

Bumper sticker conversation guide: 2×2 edition

Bumper sticker conversation guide: 2×2 edition

This weekend my mind got blown a tiny bit by this unexpected combination of bumper stickers. Naturally, I facebooked the photo, and my friend Steve challenged me to fit this phenomenon into a 2x2. But as with any 2x2, the structure of the table should be determined by...

OneZero

The Five Competencies of Social and Emotional Learning

The Five Competencies of Social and Emotional Learning

Social and emotional learning focuses on five key competencies. These are framed slightly differently by different organizations, so I have created a table that incorporates the (verbatim) descriptions found on several different sites. Dalai Lama Center: Heart-Mind...

What kind of digital parent are you?

What kind of digital parent are you?

My recent piece for The Atlantic, Parents: Reject Technology Shame, tackles the question of how to raise kids in a digital world. Data from more than 10,000 North American parents shows that they are deeply divided on this question, and that there are three distinct...

Why you should hand your kid that iPhone

Why you should hand your kid that iPhone

I see you looking at me from the other side of the coffee shop?—?yes, you: the hemp-swaddled mom with the slightly sticky child who is playing with that organic wooden toy. You probably hope that toy will teach her hand-eye coordination or bring him into harmony with...

JSTOR DAILY

The Five Competencies of Social and Emotional Learning

The Five Competencies of Social and Emotional Learning

Social and emotional learning focuses on five key competencies. These are framed slightly differently by different organizations, so I have created a table that incorporates the (verbatim) descriptions found on several different sites. Dalai Lama Center: Heart-Mind...

What kind of digital parent are you?

What kind of digital parent are you?

My recent piece for The Atlantic, Parents: Reject Technology Shame, tackles the question of how to raise kids in a digital world. Data from more than 10,000 North American parents shows that they are deeply divided on this question, and that there are three distinct...

Why you should hand your kid that iPhone

Why you should hand your kid that iPhone

I see you looking at me from the other side of the coffee shop?—?yes, you: the hemp-swaddled mom with the slightly sticky child who is playing with that organic wooden toy. You probably hope that toy will teach her hand-eye coordination or bring him into harmony with...

THE VERGE

Culture in the hybrid workplace

What does hybrid work do to our organizational culture? How do we help nourish a sense of culture within a distributed team? Why do I feel so disconnected from my colleagues, or so isolated in my time at home? These are questions I hear when speaking with...