How to Parent in a Digital World: Resources

With so many businesses looking to tap the power of social media -- and so many experts interested in selling to them -- it's no wonder that headlines like this one flourish across the web. Promise people bottom-line maximizing, brand-leveraging, social-media-packed...

Need a woman for your all-male SXSW panel?

by heathergm | Jan 21, 2010 | Career | 40 Comments

I'm looking forward to this year's SXSW (including lots of panels featuring great women), but I've noticed that the all-male panel is alive and well. I'd like to offer up my XX chromosomes (among other qualities) to round out one of the already-scheduled panels...and...

5 ways social media can help you learn to say no (for HBR)

by heathergm | Jan 20, 2010 | The Harvard Business Review, Top Information Overload Posts | 0 Comments

Subject: Join our new working group? Subject: Time to meet for coffee? Subject: Beta invitation for new web app Subject: Sign up for 2010 lecture series? If your January inbox looks like mine, it's full of requests and invitations. The problem with the New Year's...

How great editing motivates great user-generated content

by heathergm | Jan 20, 2010 | The Harvard Business Review | 0 Comments

When a business or organization takes on its first social media project, the communications team typically worries about how to handle a deluge of negative comments or inappropriate content. Rob and I always tell people that what they should worry about is the exact...

The meaning of friendship, on- and offline

by heathergm | Jan 19, 2010 | SMT, SIM, Relationships | 16 Comments

This weekend was the first time I found myself on the receiving end of Facebook's new and more nuanced privacy settings. An old friend popped up in the Facebook sidebar, which rotates an assortment of different people in your friend list. On a whim, I clicked her...