Tell Stories With Data
Your data or mine?
With a unique combination of quantitative research, marketing and social media skills, I can not only get you the original data you need to rise above the fray, but also turn it into an irresistibly compelling story. Or I can work with the data you already have–like transaction data, social media metrics, app usage or customer feedback–to find the story that will win you new audiences and attention.
Data drives conversations
My content marketing projects drive social conversations because I bake the social strategy into the content. Each piece features tweetable links, bloggable excerpts and shareable infographics created by me or an independent designer. And it comes with a social media promotion plan calibrated to build your network and your brand.
The right form for your data-driven content
You can use data to power content like:
- White papers, reports and ebooks that generate media attention and leads
- Shareable infographics that present new insight
- Blog posts in an authoritative voice
- Presentations that make audiences take note
- Social media shareables like charts or data factoids
Data journalism for content marketing
Content marketers at the world’s most innovative companies and publications turn to me for data journalism that sets their content apart.
Here are some examples of my data-driven work.
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Power your content with data
Ready to start turning data into great, compelling content? Here are some of my top tips on how to tell great stories with data.
10 steps to get your e-mail inbox to zero every day
Learn the simple system I used to get from an inbox of over 2000 messages to an empty inbox — and to keep it there.
How I got to inbox zero
Just ten days ago, I really did have more than thirteen hundred unread messages in my inbox. But today is the eighth day of my new zero inbox lifestyle, and it’s starting to feel like it’s going to stick. I share the secret here.

10 social media travel tools
This blog post originally appeared on the Harvard Business Review. Travel budgets are under serious pressure right now. Trips that were once approved via rubber stamp now must pass through the Politburo Standing Committee to get a green light. Thankfully, a host of...

Social media tips for business travel, today in Harvard Business online
Today, Harvard Business online has published my top tips for using social media to get the most out of business travel.

Enrich your content with Zemanta
I’m writing this blog post with the assistance of Zemanta, a web service that claims to enrich your blog posts and emails by inserting links, related pictures, articles and tags.