Publications
THE WALL STREET JOURNAL
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The Harvard Business Review
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OneZero
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JSTOR DAILY
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THE VERGE
![Tony nominee [title of show] is a case study in social media creativity](https://www.alexandrasamuel.com/wp-content/uploads/2011/10/20090607-kqdh8auxx64w1q9ix4cx9fr3dr-1.png)
Tony nominee [title of show] is a case study in social media creativity
If you want to tap the expressive and marketing power of social media, you can learn a lot from the Tony-nominated [title of show].
12 questions for meaningful online conversations
My recent blog post for Harvard Business Online looks at how companies can best engage the Trojan Horse of social media, and it’s drawn some insightful comments.
4 Mac applications that make you more productive
Here are four Mac-only apps that will warm the heart of anyone who’s made the jump from Windows — and thrill long-time Mac users, too.
18 tools for effective social media participation on blogs and beyond
An overview of the tools I rely on to participate effectively in the thriving world of social media.