Tell Stories With Data
Your data or mine?
With a unique combination of quantitative research, marketing and social media skills, I can not only get you the original data you need to rise above the fray, but also turn it into an irresistibly compelling story. Or I can work with the data you already have–like transaction data, social media metrics, app usage or customer feedback–to find the story that will win you new audiences and attention.
Data drives conversations
My content marketing projects drive social conversations because I bake the social strategy into the content. Each piece features tweetable links, bloggable excerpts and shareable infographics created by me or an independent designer. And it comes with a social media promotion plan calibrated to build your network and your brand.
The right form for your data-driven content
You can use data to power content like:
- White papers, reports and ebooks that generate media attention and leads
- Shareable infographics that present new insight
- Blog posts in an authoritative voice
- Presentations that make audiences take note
- Social media shareables like charts or data factoids
Data journalism for content marketing
Content marketers at the world’s most innovative companies and publications turn to me for data journalism that sets their content apart.
Here are some examples of my data-driven work.
No Results Found
The page you requested could not be found. Try refining your search, or use the navigation above to locate the post.
Power your content with data
Ready to start turning data into great, compelling content? Here are some of my top tips on how to tell great stories with data.
Religious views of the body & soul after death
For all of us thinking about death and grieving, the Body Worlds exhibit is holding an interesting event this weekend:
Religious Views of the Human Body and Soul After Death
In conjunction with the InterSpiritual Centre of Vancouver (www.interspiritualcentre.org)
Saturday, November 4, 2006
7:00pm — 7:50pm
Science Theatre (seating is limited)
CBC Radio host Priya Ramu will host a discussion among representatives of Vancouver’s Buddhist, Christian, Hindu, Muslim, Jewish and Sikh religious communities regarding their perspectives on death and dying, the body and soul, funeral practices and the public display of human bodies for educational purposes. The remainder of the program will provide an opportunity for the audience to address questions to our panel.
This event is FREE with purchase of a BODY WORLDS 3 ticket for that evening. Seating is limited and is available on a ‘first come/first served’ basis.
Featuring:
Orai Fujikawa Sensei: Bishop of the Hongwanji Buddhist Temples in Canada
Pandit Prameya Chaitanya: Priest of the Shree Mahalakshmi Hindu Temple
Giani Jasbir Singh Ji: Priest of the Akali Singh Gurdwara Sahib
Dr. Amr Hafez: Islamic Society of BC
Tara Bentall King: Vancouver School of Theology
Rabbi David Mivasair: Ahavat Olam Synagogue
Woohoo! Tivo! Over here!
I wanted to send people a direct link to Tivo in my post about our home media server, but Tivo's refer-a-friend tools don't include a web badge! If I had a little snippet of code that let me put a trackable link to Tivo into a blog post, I'd be motivated to blog more...
Tales of a Mac media server
Earlier this year we purchased a 32", HD-ready Philips LCD TV. So when our DVD player died a few months ago, we found ourselves staring at the PC input on the back of the TV and wondering whether our next DVD player should in fact be a computer. About eight weeks ago...
Does Big Brother use a Treo?
I just had an inquiry from a new Treo owner who is looking his gift horse in the mouth: My employer recently gave each of the salespeople a new Treo 650. None of us requested it, in fact, a year ago we told management we didn't want them. Now we have them and...
Play up the economic advantages of equal marriage
I'm amazed we don't hear more about the economic arguments in favour of equal marriage rights. It's a huge source of competitive advantage that Canada offers gay couples the same legal rights as straight couples — just think about how much easier it makes it for Canadian companies to recruit and retain talented gay employees.