Tell Stories With Data
Your data or mine?
With a unique combination of quantitative research, marketing and social media skills, I can not only get you the original data you need to rise above the fray, but also turn it into an irresistibly compelling story. Or I can work with the data you already have–like transaction data, social media metrics, app usage or customer feedback–to find the story that will win you new audiences and attention.
Data drives conversations
My content marketing projects drive social conversations because I bake the social strategy into the content. Each piece features tweetable links, bloggable excerpts and shareable infographics created by me or an independent designer. And it comes with a social media promotion plan calibrated to build your network and your brand.
The right form for your data-driven content
You can use data to power content like:
- White papers, reports and ebooks that generate media attention and leads
- Shareable infographics that present new insight
- Blog posts in an authoritative voice
- Presentations that make audiences take note
- Social media shareables like charts or data factoids
Data journalism for content marketing
Content marketers at the world’s most innovative companies and publications turn to me for data journalism that sets their content apart.
Here are some examples of my data-driven work.
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Power your content with data
Ready to start turning data into great, compelling content? Here are some of my top tips on how to tell great stories with data.

Take note of Evernote (especially if you’re an iPhone user)
Since upgrading to a 3G iPhone, I’ve gone on periodic app binges in which I download every app that looks remotely interesting and take it for a whirl. So far, the best discovery I’ve made is a free app called Evernote — and it’s changed my computer use even more dramatically than it’s affected the way I use my iPhone.

Turned off by bad news? Try our special Olympic-friendly Internet!
I'm delighted to be writing this post as a OneWebDay ambassador. OneWebDay, which takes place on September 22, is a global day to celebrate the Internet, and the values that make the Internet such an essential part of our society.

Turned off by bad news? Try our special Olympic-friendly Inter…
I’m delighted to be writing this post as a OneWebDay ambassador. OneWebDay, which takes place on September 22, is a global day to celebrate the Internet, and the values that make the Internet such an essential part of our society.

Halfway to hex: Anniversary gifts for geeks
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