Tell Stories With Data
Your data or mine?
With a unique combination of quantitative research, marketing and social media skills, I can not only get you the original data you need to rise above the fray, but also turn it into an irresistibly compelling story. Or I can work with the data you already have–like transaction data, social media metrics, app usage or customer feedback–to find the story that will win you new audiences and attention.
Data drives conversations
My content marketing projects drive social conversations because I bake the social strategy into the content. Each piece features tweetable links, bloggable excerpts and shareable infographics created by me or an independent designer. And it comes with a social media promotion plan calibrated to build your network and your brand.
The right form for your data-driven content
You can use data to power content like:
- White papers, reports and ebooks that generate media attention and leads
- Shareable infographics that present new insight
- Blog posts in an authoritative voice
- Presentations that make audiences take note
- Social media shareables like charts or data factoids
Data journalism for content marketing
Content marketers at the world’s most innovative companies and publications turn to me for data journalism that sets their content apart.
Here are some examples of my data-driven work.
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Power your content with data
Ready to start turning data into great, compelling content? Here are some of my top tips on how to tell great stories with data.
ManyMoon offers collaborative task management that project managers can love
I was thrilled to discover a new, hot, collaborative task management app this week: ManyMoon. It’s the first web app I’ve found that provides team-centric task management without falling off the ledge and into the bottomless pit of project management.
Seven people’s seven favourite things?
I’ve been memed. As commanded by Dave Eaves and the many people upstream of him in the 7 Things thing, here are my 7 things.
Know how dorky you feel when you find you’re bopping along to your iPod in a public place?…
Know how dorky you feel when you find you’re bopping along to your iPod in a public place? Feels 2x as dorky if it’s bopping to a showtune
“Time to have us a good old extension cage match. In one corner you have the Hawaiian punch of the…”
“Time to have us a good old extension cage match. In one corner you have the Hawaiian punch of the link sharing world – Mahalo Share. In the other, weighing in with way too many link sharing resources is Shareaholic.”
– Add-on Cage Match, Mahalo Share vs Shareaholic! | Firefox Facts
“Share, bookmark and e-mail web pages quickly without leaving your browser. Shareaholic makes it easy…”
Shareaholic makes it easy for you to submit the web page you’re on to your favorite sharing or bookmarking service.