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Catch up on Alex’s latest publications and appearances here.

Opinion: Should you care about Pinterest? | Macworld

Like Twitter is a new media newspaper, Pinterest is a new media glossy magazine. “Pinterest is the next step in the evolution of women’s magazines,” said Alexandra Samuel, Director of the Social and Interactive Media Centre at Emily Carr University. Women’s magazines...

Thank Your Mom: She Taught You How To Tech

In this post for The Atlantic, I argue that worrying about kids who choose to live online is as misplaced as worrying about seniors who choose to live offline.

Using Social Media to Be a Better Leader

Executives should look at specific social media as a personal toolbox for improving their practice of leadership. Alexandra Samuel shares strategies and tools like Pinterest, MindMeister, Basecamp and OneTask that will yield insights into work and leadership. Source:...

How the Internet made me a better mother

Unlike some full-time working mothers, I’ve never fantasized about staying home with my kids. And yet here I am: close to a full-time working mother in terms of how I spend my hours, but nothing like a full-time working mother in terms of how I spend my days. The most surprising part: I’ve never been happier.