Latest publications

Read my latest stories for The Wall Street Journal, Passcode, The Harvard Business Review, JSTOR Daily and more.

How to deliver a social media strategy workshop that builds capacity and finds opportunities

How to deliver a social media strategy workshop that builds capacity and finds opportunities

The Concept Jam is a workshop-based methodology for identifying an organization’s most promising social media opportunities.  It’s the part of our work that we love the most, and that we think gives the greatest value to our clients. It’s also the one part of our current service line-up that we hope to do even more of in the months and years to come. So we figured we’d put our money where our mouth is by giving that away first.

12 things you don’t know about Rob Cottingham

12 things you don’t know about Rob Cottingham

In a few hours I’ll be thankful for a plate of turkey, stuffing and gravy. Meanwhile, there’s nothing like jamming chunks of bread into the cavity of a formerly living creature to make you appreciate what really matters in life. As I stood elbow-deep in turkey, I found myself reflecting on the person who is at the heart of most of what I have to be thankful for this year