How people feel about sharing a name online

Thanks to the Internet, more and more of us have digital doubles: people who share our name, and may often be confused with us. I try to keep track of all the other people out there named “Alexandra Samuel”, and yet I also feel vaguely uncomfortable with...

Where are you at?

I have become so habituated to referring to people in my tweets as @robcottingham, @morganbrayton, @kk etc. that I’m starting to think of “at” as part of my friends’ names. You know, the way Spanish names often include “de la” or...

Group identity and the psychology of social media

What motivates people to contribute content to user-driven web sites? A blog post on the Psychology Behind Social Media does a nice job summing up the major factors? I was particularly interested that it noted the desire for group identity: One of the main reasons...