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If conferences were like slot machines

February 11, 2015

My Facebook friends should be forgiven if they think I’m in Vegas to try out novelty slot machines. I was actually here to deliver three presentations on “How social media drives consumer decisions” at the LeadingRE real estate conference. I got to my last presentation an hour ahead of time, set up my computer and [...]

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How to use your Facebook restricted list

November 7, 2013

Organizing your Facebook friends into lists is a great way to share different kinds of content with different kinds of people: for example, you might want to share certain updates with your colleagues, and other kinds of updates (like those adorable kid photos) with a small circle of friends.Facebook automatically creates a few of these [...]

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Don’t be scared to Facebook your kids: A response to Amy Webb

September 5, 2013

Amy Webb has written an important but frustrating post on Facebook privacy and kids on the Slate website. Writing about a friend who extensively Facebooks photos and stories about her daughter “Kate”, Webb worries that Kate’s parents have compromised their child’s future autonomy, particularly in light of emergent facial recognition technology that can build profiles based on [...]

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Which Facebook updates could you live without?

January 19, 2013

The beauty of being married to a man with absolutely no interest in sports is that I would remain blissfully unaware of the start of hockey season, at least until I get to the office Monday, were it not for Facebook and Twitter, which are suddenly overflowing with Canucks-related blah blah blah. That’s a problem [...]

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How to talk about tragedy online

December 15, 2012

Time out, people. In the past 24 hours we have been have been inspired, informed, comforted and mobilized by the unfolding conversation on Facebook, Twitter and Google+. But it’s clear that we have also had moments of feeling attached, horrified, angered and shamed. So let’s take a moment to stop and think about how we [...]

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2×2: Filtering your Facebook friends

November 26, 2012

How do you decide to view or relate to different friends on Facebook? As with all things in life, this can be described by a 2×2 matrix: Love this person Not so much Entertaining Facebooker Add to my “A1 pals” list, which is the news feed I look at most of the time Leave on [...]

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7 ways to enhance your vacations with Facebook

August 8, 2012

How Facebook can help you plan a better trip — and help you remember it.

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How to crowdsource your Facebook Timeline

April 1, 2012

If you struggle to keep your Facebook Timeline dynamic and engaging, without creating what is simply a mirror of your Facebook or LinkedIn presence, the solution may not lie with you, but with your friends. For the past few months, I’ve been running a private experiment in crowdsourcing the contents of my Facebook Timeline. Any [...]

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3 practices that restore the meaning of friendship on Facebook

November 18, 2011

Do you insert audible air quotes when you talk about your Facebook “friends”? If so, it’s time to strip away those air quotes and get serious about your online friends, on Facebook and beyond. That’s part of the commitment to embracing your real online life that I’ll be talking about tomorrow at TEDxVictoria. My TEDx [...]

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Bored by your boyfriend? Try having sex.

November 4, 2011

This is my best effort at scrupulous transcription of a conversation I was fortunate to overhear in the locker room today, between two young women I initially assumed were roommates. I wasn’t sure whether the locker room was covered by a cone of silence, so I checked with the Internets, where I received dispensation to [...]

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4 ways to protect your privacy and reputation on Facebook Timeline

September 29, 2011

My latest blog post for HBR takes a look at the new ooh! aah! Facebook Timeline, which comes tantalizingly close to fulfilling my wish list for a social media scrapbook without allowing me to easily print the damn thing already. (And I’m guessing it won’t be long before some clever company offers to do just [...]

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