Missing out on Twitter

I made a number of confessions in my Northern Voice talk on Coping with Social Media, and in Gillian Shaw’s related story for the Vancouver Sun. But the one that was met with the most surprise — and in a couple of cases, horror — was the revelation...

17 tips for using Twitter to grow your business

Just like black-and-white photography can reveal depths you’ll never see in colour, the short length of a Twitter message encourages new levels of creativity and effectiveness in marketing. Don’t believe me?  Here are my top tips on getting started with Twitter…and each is 140 characters or less.