Risk may not be something you always want to limit online. This post tells you how raising the stakes of your online participation — by posting under your own name, by giving your blog’s URL to your colleagues, by being more candid and authentic in what you say online — can increase the value of your online engagement.
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I am an independent writer, speaker and researcher, and the author of Work Smarter with Social Media for Harvard Business Review Press. My work focuses on how people and organizations can work smarter and live better online. I am a regular contributor to The Wall Street Journal, The Christian Science Monitor's Passcode, JSTOR Daily and The Harvard Business Review, and I am represented for speaking engagements by the Lavin Agency.