Read my latest stories for The Wall Street Journal, Passcode, The Harvard Business Review, JSTOR Daily and more.
How online marketing is breaking the Internet — and how we can do better.
What the research on artificial intelligence tells us about why and how we humanize the devices in our lives.
Do boys have more trouble separating from video games than girls? It turns out that there’s now a solid body of research to draw on in answering that question.
My cover story for The Wall Street Journal’s Leadership Report maps out a better approach to email, and shares my own success beaten email back to a manageable part of my work.
Psychographics can be a powerful tool for understanding your customers, supporters or audience. But only if you know how to use them effectively.
This piece for The Wall Street Journal’s Report on Small Business looks at the most common mistakes small businesses make on LinkedIn, and how they can do better.
This post for The Harvard Business Review launched my widely-shared series on how marketing teams can use data to drive their content — not just behind the scenes, but as the meat of their reports and articles.
Think data journalism is too ambitious for your brand? This Harvard Business Review post spells out what it takes to tell a great data-driven story.
My recent piece for The Atlantic, Parents: Reject Technology Shame, tackles the question of how to raise kids in a digital world. Data from more than 10,000 North American parents shows that they are deeply divided on this question, and that there are three distinct...
This post originally appeared in The Harvard Business Review. Taking a cue from the rise of data journalism, brands that rely on content marketing are starting to use data to tell stories about their brands, customers and products. What makes this kind of “data...