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Alive offline

If the Internet is addictive, then how come there’s no withdrawal symptoms? I’ve been on vacation for three days and haven’t blogged, barely tweeted, barely Facebooked, and have yet to check into a single location using the local version of FourSquare. It’s hard to imagine anyone a lot more compulsive than me so my ability [...]

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7 practices to strengthen your online presence

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Buddhists make great friends. They’re fantastic listeners, they’re thoughtfully engaged with the world around them, and if they’re the real deal, it’s calming just to be around them. But when I wrote the HBR piece about the 10 reasons to stop apologizing for your online life, there was one line that made me afraid to [...]

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How to win friends and influence people…through social media

Dale Carnegie’s How to win friends and influence people could be described as the father of relationship marketing and the grandfather of social media. Two recent blog posts revisit the book and highlight its implications for the social media era. J. Eddie Smith’s post offers a very handy précis of Carnegie’s book, and adds four updated [...]

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6 ways to prioritize your online friendships (for Oprah.com)

This post was originally written for Oprah.com. “But I don’t want to join Twitter,” my friend Leda says, fighting off my entreaties to start tweeting so we can stay in touch throughout the day. “I already feel like I spend too much time online. Don’t you feel like it just distracts you from actually connecting [...]

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4 steps for calculating ROI on social media

Establishing the ROI from your social media spend is an inexact science, but these four simple steps can help you get in the ballpark.

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Tips for a successful Facebook application launch

Contests are one way to get your Facebook app off to a strong start — but there are other options.

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Using B2C social media for B2B marketing

Think of your social media presence as a party: you’re inviting lots of pretty people (the end customers), who in turn will bring in lots of smart/rich people (your customers).

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Three steps for companies getting started with social media

Listen. Think. Engage. These are the three steps every company should follow.

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10 steps to get your e-mail inbox to zero every day

Learn the simple system I used to get from an inbox of over 2000 messages to an empty inbox — and to keep it there.

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How I got to inbox zero

Just ten days ago, I really did have more than thirteen hundred unread messages in my inbox. But today is the eighth day of my new zero inbox lifestyle, and it’s starting to feel like it’s going to stick. I share the secret here.

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At Harvard Business Review

Social media tips for business travel, today in Harvard Business online

Today, Harvard Business online has published my top tips for using social media to get the most out of business travel.

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