Career

Social media, smartphones, e-mail: they can all help take your career to the next level, or they can ensure you get utterly consumed by your work. Here are my best strategies, tools and stories to help you harness your online time to creating the work of your dreams — even if your dreams include sometimes leaving the office.

A bird’s eye view of hashtag diffusion

A bird’s eye view of hashtag diffusion

What’s it like to be on a panel with rock stars Peter Shankman, Julien Smith, Chris Brogan and Russell Bowers? For all who have wondered, I can answer that question with a video — at the same time, answering a question that came in on Twitter during...
Tx is short for f*** you, not thank you

Tx is short for f*** you, not thank you

Today’s practice: Write your thank yous instead of abbreviating them. Last night, I caught myself on the verge of a profound etiquette violation. A colleague had replied quickly and helpfully to an email I had sent, asking for information, and my breezy reply...
Meet Your Pinterest Customer

Meet Your Pinterest Customer

Pinterest is the social media darling of the month, growing madly and reported to be driving more traffic to third-party…

What experience do you want to have online?

What experience do you want to have online?

Today’s practice: Think about the social media experience you want to have, not the brand you want to build. About three years ago, in a conversation that ultimately led to me shifting gears and joining Emily Carr, the very wise Morgan Brayton passed along a...
How to crowdsource your Facebook Timeline

How to crowdsource your Facebook Timeline

If you struggle to keep your Facebook Timeline dynamic and engaging, without creating what is simply a mirror of your Facebook or LinkedIn presence, the solution may not lie with you, but with your friends. For the past few months, I’ve been running a private...

How to crowdsource your Facebook Timeline

If you struggle to keep your Facebook Timeline dynamic and engaging, without creating what is simply a mirror of your Facebook or LinkedIn presence, the solution may not lie with you, but with your friends. For the past few months, I’ve been running a private...
Social media opportunities for film and television

Social media opportunities for film and television

How can you conceive the social media project that will enrich your production company, broadcast network, film or TV show? That was the core question I spoke to today at Women in Film & Television Toronto, as part of their International Women in Digital Media...
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